People in organizations need information early so they can act promptly. For communication to be truly timely, it should not only be useful but also occur at an opportune time. Timely communication can be defined as communication occurring sufficiently early and promptly. Timely Communication is not Just About Minutes and Hours Timely communication in your business or organization is key to the success or failure of any endeavor. They argued it didn’t matter if your communication was timeless and thus theorized that the most important element of effective and useful communication was timely delivery. While my communication professor maintained good communication is timeless, my business professors disagreed. “I Have a Dream” speech by Martin Luther King.Kennedy’s “ask not what your country can do for you rather ask what you can do for your country” His favorite examples of such communications were speeches delivered in ancient Rome with lessons or perspectives that are still relevant today. In his words, “communication should stand the test of time.” Communication is considered enduring (or timeless) if it could inspire people across generations. He’d pound on the podium and say the best form of communication must be enduring, not fleeting. When I was in college, I had a communication professor who always cared to lecture my colleagues and me on the timeless quality of effective communication.
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